Reuters: Donovan Data, MediaBank to form new company: report

U.S. advertising-technology companies Donovan Data Systems Inc and MediaBank LLC plan to merge and create a new company called MediaOcean, The Wall Street Journal reported.

The companies valued their combination at $1.5 billion and together will process $150 billion in global advertising spending annually, the newspaper, citing people familiar with the matter, reported in its electronic edition. Read more