| Telemundo, the second largest Hispanic television network in the U.S., has installed DDS MediaOcean’s StationXpress application at WTMO in Orlando and at KTLM in McAllen, Texas, to conduct business electronically with their national reps.
The stations will also use StationXpress to send contracts electronically to their traffic systems, a capability they did not have previously.
Telemundo plans to roll out StationXpress to all its repped affiliate stations before the end of the year.
Using StationXpress, stations electronically review and confirm orders received from their reps. It saves time and increases station efficiency by eliminating faxing and the manual order management and approval process.
“The Telemundo stations are the most recent of some 400 stations using StationXpress. The large number of stations moving to StationXpress shows the growing demand for electronic transactions,” states Larry Shiels, DDS MediaOcean sales director. |  |