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David Jones, CEO, The Cipher Group, at Advertising Week

October 14, 2014

David Jones, CEO at The Cipher Group, sat down with us at Advertising Week to talk about the multicultural ad exchange that he lauched this past year and explains his predictions for programmatic in the future. Lastly, he talks about how programmatic has allowed for the reduction for RFPs and that people will now have more time to innovate and be creative. 

Watch his interview now and check out more videos from Advertising Week on our blog.