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David Sable, Global CEO, Y&R, at Advertising Week

by Mediaocean Marketing
October 01, 2014

David Sable, Global CEO, Y&R, stopped by for an interview at Advertising Week on Monday. He says it's critical that global agencies use uniform platforms, and it's incumbent upon global agencies to implement these platforms when they can. He also spoke about the return of storytelling to the advertising world, and how he's always thinking about how to make the quality of his storytelling better. Check out his full interview here and be on the look out for more interviews from Advertising Week.