Tech to Tech Integration Linking Media Buying to Campaign Execution Brings Widespread Benefits to Advertising Industry
Mediaocean, the leading software provider for the advertising world, today announced the launch of Connect Programmatic with leading DSP (Demand-Side Platform) partners The Trade Desk, Mediamath, TubeMogul and Rocket Fuel.
Mediaocean is proud to announce a Connect partnership with Katz Broadcasting.
Mediaocean acquires INVISION Inc., a leading provider of cross-device sell-side workflow solutions to major media companies.
In this press release, Mediaocean announces its newest partnership with Integral Ad Science.
In this press release, Mediaocean announces the acquisition of ColSpace, a leading, cloud-based media planning tool.
Mediaocean has announced that veteran industry leader Ramsey McGrory has joined the company as Chief Revenue Officer. Read this press release and find out more.
Mediaocean announced today that it has partnered with Rubicon Project (NYSE: RUBI), to offer a global automated guaranteed solution for its direct advertising business.
Mediaocean has acquired BCC AdSystems in Australia to support agency workflows in the Asia Pacific market.
In this press release, we announce the integration of iHeartMedia within our Spectra platform. Within one central system, agencies can now seamlessly manage, research, and buy local digital audio inventory across the iHeartMedia digital platform, which is available on desktop, mobile, in-car digital dashboard, tablets, gaming consoles, and home entertainment systems.