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Mediaocean Blockchain

The days of giving digital a pass are over

Pioneering the industry's first scalable blockchain solution to tackle media supply-chain transparency.

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Digital & programmatic have revolutionized data-driven mass-audience buying. But challenges persist: With the help of blockchain technology, however, there’s potential to drive $50B in improved value by 2022 (IBM 2018).

“Follow the money” from start to finish with Mediaocean Blockchain

View all transactions and fees in the media buying supply-chain

Easy data collection to reduce auditing steps, time, and cost

Flexible APIs extract data seamlessly and integrate it with third-party platforms
Optimize working vs. non-working media costs to maximize your next dollar

Smart contract validation eliminates invoice discrepancies

Plugged into Mediaocean platforms and used by all agency hold companies for buying

Mediaocean Blockchain is a central reference point

And is the only blockchain that has the market scale and capability to paint a complete picture of cash flow and actions between parties. It is also a foundational blockchain that allows all other blockchain applications to work for marketers, agencies and publishers.

"Marketers today have to deal with a whole host of issues in the digital ad environment from quality control and security to financial transparency. What this pilot has shown us is the potential blockchain has to help us drive more quality into the digital ecosystem and get to one source of the truth for our digital incestment"

Rob Master, VP Global Media, Unilever

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