Centralized ad management across Facebook, Instagram, LinkedIn, Pinterest, Snapchat, TikTok, and Twitter
Consolidated workflow enables efficiency improvements for teams activating and optimizing across different social publishers with a direct connection to omnichannel budgeting, authorizations, and financial reconciliation.
Reach audiences across all your social platforms from an intelligent command center
Reach new audiences
A vertical stack for paid social
Use first-party data or DMP segments to scale audiences using offline consumer attributes and behaviors. Build custom-made audience targeting leveraging insights from billions of social media interactions. Activate social ads utilizing 3,000+ pre-built segments from leading data providers like Oracle, Experian, Foursquare, and IRI to reach specific audiences.
Generate personalized creative at scale and tailor content to locations, audience segments, product preferences, and more. Streamline cross-team creative collaboration with permissions for uploading assets, approving creative, or launching ads. Import approved assets directly from content management systems like Opal or Vidmob.
Analyze holistic performance with a consolidated, cross-channel analytics module that integrates native, custom, and third-party metrics. Leverage visual and interactive tools to act on performance insights generated by machine learning and proprietary data science.
Extend performance review beyond native publisher capabilities using custom-defined KPIs built on outcomes from website or app analytics, revenue data, brand safety data, and more. Link source-of-truth data to measure, report, and optimize based on critical business metrics.
Avoid over-or under-spending with a pacing dashboard for monitoring spend and performance KPIs. Create rules or let machine learning auto-optimize bids and budgets based on live outcome data down to the audience, label, or creative level.
Dive in, the water's great.
Download our one-sheet and learn how to manage all your social publishers from one centralized platform while discovering new audiences and unlocking reach potential using data science and AI.
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Scaled creative production
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