Mediaocean is proud to announce our newest partnership with Videology that is set to change the face of TV and video ad buying. The integration will give media buyers access to TV and video inventory within our Spectra platform.
By Vedant Sampath
Premium digital media buying has been a surprising laggard in adopting automation.
Publishers, agencies and ad tech vendors share equal responsibility for this.
RT @adexchanger : The Future of Buying 'TV' Everywhere – What Does That Mean? http://t.co/1c1CjdL3hR by @joannaoconnell
3 hours 9 min ago
RT @adexchanger Creative: The Missing Link http://t.co/n4BLYEjrM3 by @kerel_cooper, @LiveIntent
5 hours 9 min ago
RT @Digiday People are turning on private browsing, and why this is a problem for publishers. http://t.co/78ueqGTFHh
5 hours 54 min ago
RT @GingerMayPR: 'How #Data Is Driving Collaboration In The #DigitalMarketing Ecosystem' Stuart Smith VP @TeamMediaocean explains http://t.…
8 hours 52 min ago
RT @adage : Native ad spending to continue growing, although marketers still have reservations http://t.co/enag7rwl7z
9 hours 9 min ago