In this article on M&M Global, Sarah Lawson Johnston, Managing Director, Europe, discusses the "buzz-phrase" of CES - The Internet of Things. How will society's interconnected devices influence the advertising industry? Read this article and find out.
Last week at CES in Las Vegas, Mediaocean hosted a Connect Series session titled "Reaching the Next Gen Consumer on TV & Video", featuring thought leaders from GroupM, ABC, Mediaocean, and Videology. During the discussion, panelists agreed that measurement is a huge challenge the industry currently faces.
Ever wondered what it's like to be an Account Director at Mediaocean? Find out in this profile with Trish German: http://t.co/164vKW3jYa
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RT @SpotifyBrands: How is the audio landscape changing? ICYMI, watch this @TeamMediaocean #ConnectSeries on Radio Reinvented: http://t.co/N…
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See it again - watch Radio Reinvented w @pandora_radio @Spotify, and @TritonDigital now: http://t.co/OOpSMZT18I,
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RT @adexchanger: Navigating Programmatic TV Terrain, Trading Desk Style http://t.co/MovexKKrn0 by @KellyLiyakasa
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