Tuesday, July 29, 2025
12–1 p.m. ET
Join us for a can’t-miss webinar unveiling Mediaocean’s 2025 H2 Market Report, where we break down the latest insights shaping the advertising landscape.
W Media chief analyst Karsten Weide will present findings sourced from a broad range of industry voices—including brands, agencies, media companies, and tech platforms. He’ll be joined by Angelina Eng, VP of Measurement, Addressability & Data Center at IAB, and Jon Lafayette, Principal at Lafayette Media Group, for an in-depth discussion and expert analysis.
What we’ll cover:
- How macroeconomic conditions are influencing ad spend
- Emerging consumer behaviors around generative AI, identity, and demand generation
- Top investment priorities for marketers and media professionals
- Key trends in Connected TV (CTV) and omnichannel planning
- Strategic takeaways to guide planning into 2026
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