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A Mediaocean report found radio ad spending will fare about the same as last year, while dollars should increase for social media, digital, connected TVs and search.
Most media channels are due for budget increases this year, judging by the 2024 Advertising Outlook Report from Mediaocean, conducted by TechValidate.
Mediaocean released its 2024 Advertising Outlook Report, and the findings show optimism pervades the advertising industry.
Mediaocean has released its 2024 Advertising Outlook Report, with all signs pointing to a prevailing focus on innovation and creativity in the new year.
Enterprise Times reports on the promotion of Nicole Brown to Chief Human Resources Officer and her impact on the company.
Aaron Goldman gives his predictions on what trends he thinks will shape advertising next year.
Aaron Goldman joins the Work Inspired Podcast to discuss his marketing journey and practical strategies for staying relevant.
Stephanie Dorman, Chief Customer Officer, will be celebrated at the March 21, 2024, gala luncheon in NYC.
