2025 Advertising Outlook Report

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Using survey data gathered from almost 700 marketing leaders worldwide, including top brands, agencies, media companies, and tech platforms, this report features insights on the key advertising trends set to impact 2025.

Questions answered:

What will ad spend look like in 2025?
What are the top consumer trends?
What are the best ways to leverage automation in 2025?
How can advertisers prepare for a multi-ID future?
How does the creative-media gap come into play?

Additionally, Brian Wieser, Principal at Madison and Wall, provides exclusive commentary and insights into trends to watch during the upcoming year.

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