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Round-up of reactions to the latest IPA Bellwether report includes thoughts from Innovid's Simon Thorne.
This represents a step toward reducing the fragmentation that has long defined digital media buying.
The integration brings AI-driven media quality and brand safety directly into campaign activation workflows.
Disney's integration with Mediaocean signals a growing interest in controlling how high-value TV ads are bought.
Innovid's Alicia Moses sat down with StreetFight to explain Reddit integration in Innovid's Social Ads Manager.
Kuperman will lead corporate strategy, business intelligence, and strategic partnerships as Chief Strategy Officer.
