Everything you need to know about advertising in 2026
Using survey data gathered from hundreds of global marketing professionals, this report dives into the key consumer and technology trends for the coming year.
Read now to dive into:
- Ad spend trends by channel
- The top consumer trends (and why it's still AI)
- How gen AI is shaping data, integration, and safety
- The current state of orchestration in the industry 2026
- H1 planning and beyond
Download today to stay on top of the latest in advertising!

By submitting this form, I consent to Mediaocean using the information I have provided to send me marketing-related emails from Mediaocean and its family of brands. You may withdraw your consent and unsubscribe from these at any time. For more information about how Mediaocean handles your data, please read our Privacy Policy.
Thank you for downloading the report. It should be sent to your email shortly.