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Profile picture for user Ben Kartzman

Ben Kartzman

Former COO

Ben Kartzman is the former COO of Mediaocean. Kartzman joined Mediaocean when his company, Flashtalking, was acquired in 2021. At Flashtalking, Ben was the COO as well.

Previously, he was the CEO and co-founder of Spongecell, where he was responsible for managing the growth of the business and overseeing its sales and marketing efforts. Spongecell merged with Flashtalking in January 2018.

Prior to Spongecell, Kartzman led teams and managed software products at Accenture, Morgan Stanley, Intel and several venture-backed Internet start-ups. He has been tapped to speak to audiences all over the U.S., Europe, and China on the do’s and don’ts in online advertising. 

Kartzman graduated with honors from Carnegie Mellon University with a double major in Information & Decision Systems and Human-Computer Interaction. He often returns to Carnegie Mellon University to speak at online advertising and alumni entrepreneurship events. His byline has appeared in a number of industry publications including Mediapost, IAB, and The Drum.

All posts by Ben Kartzman

GDPR
Ben Kartzman
07 Jun 2023

GDPR five years on: Striking the balance between privacy and personalization

Read article on AIthority.

Articles
GDPR, Privacy
woman cellphone
Ben Kartzman
14 Mar 2023

How smart use of data is driving digital effectiveness

Read article on IAB UK.

Articles
Digital Advertising
Social video
Ben Kartzman
21 Feb 2023

This time, it’s personal: How social advertising will evolve in 2023

Read the full article on The Drum.

Articles
Social Advertising, Digital Advertising

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