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Articles
Featured
Axios
02 Aug 2025
Advertisers and marketers navigate crowded, fragmented measurement industry
Bill Wise, CEO, comments on AI’s role in driving greater fragmentation across the measurement landscape.
Marketing Charts
06 Aug 2025
Marketers Growing More Convinced of AI’s Importance to Consumers
Generative AI has emerged as the most important consumer trend to watch.
StreamTV Insider
24 Jul 2025
CTV becomes more full-funnel, measurement challenges persist
Mediaocean's 2025 H2 Market Report shows continued advertising growth for CTV.
Most recent
Bill Wise
26 Jan 2012
Counterpoint to Google: open isn’t neutral
CEO Bill Wise discusses openness and neutrality - the real issues at the center of ad tech's future.