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The Mediaocean Current: The Digital CPG Shelf

00:00

Introductory remarks

David Berkowitz
SVP of Corporate Marketing and Communications, Mediaocean

 

02:47

Digital Shelf for CPG Brands: How Omnichannel Will Power the Future of Retail Media

Andrew Lipsman
Principal Analyst, Retail & Ecommerce, Insider Intelligence

 

19:40

Maximizing Retail Media Budgets: The Value of Message Personalization

Rickey Davis
Sr. Director, DCO Strategy, Mediaocean

 

36:10

Fireside Chat: Omnichannel CPG Marketing Strategies

Rachel Mervis
Global Programmatic Capability Lead, Kimberly-Clark

Amanda Glen
SVP, Client Success, Mediaocean

 

54:46

Closing Remarks

David Berkowitz
SVP of Corporate Marketing and Communications, Mediaocean

 

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