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The foundational partner for omnichannel advertising, providing seamless orchestration across channels, formats, and devices
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Ad serving, creative personalization, and activation across digital, social, and CTV InnovidProtected by Mediaocean
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Insights

Featured

Aaron Goldman
24 Apr 2025

#GoPrisma for a Modern Advertising World

Today we’re reintroducing Prisma to the world as Mediaocean’s consolidated brand for advertising infrastructure.
prisma logo
Innovid
09 Apr 2025

Innovid’s Feature Beat: New Tools to Make CTV Ads Even More Engaging, Shoppable, & Scalable

Innovid’s latest feature enhancements empower brands to scale CTV creative impact & drive performance.
Innovid
Aaron Goldman
17 Mar 2025

The new Innovid: rooted in innovation, intelligence, and independence

Discover how our new branding evokes combined legacy and future opportunity.

Most recent

Beet.TV
18 Mar 2025

With Flashtalking Merger, Innovid Rebrand Signals New Approach to Independent Ad-Serving

A behind-the-scenes interview with Aaron Goldman on the thought process behind selecting the brand identity "Innovid".
Aaron Goldman
17 Mar 2025

The new Innovid: rooted in innovation, intelligence, and independence

Discover how our new branding evokes combined legacy and future opportunity.
Zvika Netter
13 Feb 2025

Control, Choice, Convergence: Empowering Advertisers in a Complex Ecosystem

CEO Zvika Netter highlights how the acquisition of Innovid ushers in a transformative era for the ad tech ecosystem.
Trace Rutland
10 Feb 2025

Big Data + Panel: Advanced currency innovations unlock consumer insights

Trace Rutland, VP, CPG Vertical Sales, breaks down how brands can benefit from the transformation of converged TV measurement.
The Drum
24 Jan 2025

What will it take for CTV ad spend to overtake Linear?

Spoiler alert from CMO Aaron Goldman: it’s about money spent, not time spent.
Flashtalking Team
13 Jan 2025

Steering into success: Cookieless ad serving for auto advertisers

Learn how automotive advertisers can overcome the limitations of cookies to deliver effective personalized experiences.
 ces main blog image
Aaron Goldman
13 Jan 2025

5 Takeaways for Ad Tech from CES 2025

Chief Marketing Officer, Aaron Goldman, shares a readout on content, conversation, compassion, and innovation.
Mediaocean Team
08 Jan 2025

Comcast Technology Solutions and Mediaocean Deepen Partnership, Delivering an Industry-First Bi-Directional Integration

Agencies & Advertisers to Gain Unprecedented Control and Efficiency in TV Creative Ad Management.
Rachel Lyall
07 Jan 2025

Have we reached peak Christmas advertising? The evolution of festive campaigns

Mediaocean sheds light on how brands can navigate evolving holiday advertising trends.

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