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Collaboration will see Mediaocean provide ad infrastructure tech across a wide variety of markets.
Rachel Lyall on paid social, linear TV, brand advertising, retail media, ESG, and generative AI.
A bot doing people’s work for free – ChatGPT – is becoming increasingly popular online.
Simon Thorne on the decision's impact on brands delivering relevant and effective messaging.
Ramsey McGrory explains how small companies will drive continued spending by bigger rivals.
Aaron Goldman comments on the considerable amount of change in the digital and media landscape.
Megan Gall and fellow industry experts on what brands should be focusing on in 2023.
