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The foundational partner for omnichannel advertising, providing seamless orchestration across channels, formats, and devices
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Ad serving, creative personalization, and activation across digital, social, and CTV InnovidProtected by Mediaocean
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Insights

Featured

Aaron Goldman
24 Apr 2025

#GoPrisma for a Modern Advertising World

Today we’re reintroducing Prisma to the world as Mediaocean’s consolidated brand for advertising infrastructure.
prisma logo
Innovid
09 Apr 2025

Innovid’s Feature Beat: New Tools to Make CTV Ads Even More Engaging, Shoppable, & Scalable

Innovid’s latest feature enhancements empower brands to scale CTV creative impact & drive performance.
Innovid
Aaron Goldman
17 Mar 2025

The new Innovid: rooted in innovation, intelligence, and independence

Discover how our new branding evokes combined legacy and future opportunity.

Most recent

Aaron Goldman
18 Dec 2024

How Marketers Can Prepare for Advertising on Chat GPT and Other AI Agents

Read insights from Mediaocean CMO Aaron Goldman on the future of AI agents in advertising.
AdWeek
10 Dec 2024

2024's Biggest Adtech Deals Show the Industry's Shift to Strategic M&A

Read about last month’s big strategic acquisition news—Mediaocean will merge Innovid with Flashtalking.
MarketingDive
05 Dec 2024

Mediaocean deepens ties to IPG, Omnicom and WPP as ad-tech ambitions grow

Learn about Mediaocean's new certified service partner (CSP) program, including Interpublic, Omnicom and WPP.
DirectMarketing
04 Dec 2024

IPG, Omnicom and WPP secure stake in adtech giant

Mediaocean launched a certified service partner (CSP) program for agencies to integrate and offer its adtech solutions.
Street Fight
03 Dec 2024

What Innovid Brings to the Mediaocean Table

Learn more about what Innovid brings to Mediaocean through its acquisition.
Beet.TV
26 Nov 2024

Mediaocean’s $500 Million Deal for Innovid Sets Stage for More CTV Ad Growth: Innovid’s Zvika Netter

Zvika Netter discusses the acquisition, and how it marks the culmination of a growth strategy for video advertising.
Beet.TV
25 Nov 2024

Why Ad Servers Matter: Mediaocean’s Bill Wise on the $500 Million Innovid Acquisition

Watch Bill Wise, CEO and Co-Founder of Mediaocean in this Beet.TV video interview on reasons behind the acquisition of Innovid.
EMARKETER
03 Dec 2024

Mediaocean-Innovid could be the first of many ad tech deals to challenge Google’s supremacy

Learn more about the independent advertising and measurement platform's acquisition by Mediaocean.
MediaPost
03 Dec 2024

Agency Tech Giant Mediaocean Acquiring Innovid, Merging With Flashtalking

Discover how Innovid CEO Zvika Netter will lead the unified ad-tech organization, reporting to Mediaocean CEO Bill Wise.

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