Insights

Digiday

28 Mar 2025

"This Could Have Been an Email #TACHBAE" campaign selected as finalist for Digiday's Media Buying & Planning Awards

Our TACHBAE campaign was nominated for "B2B Media Campaign of the Year", exploring how to drive audience engagement through creative means.

Meg Coyle

27 Mar 2025

Unpacking the New Innovid: Bill Wise & Grant Parker at Marketecture Live

Read a recap of the debut of the new Innovid live on stage at Marketecture Live.

TVREV

20 Mar 2025

Laying The Tracks For TV’s Future: Bill Wise On The Rise Of Mediaocean + Innovid

An interview with TVREV & CEO Bill Wise to discuss the thinking behind the acquisition & what the industry can expect.

AdTechGod

19 Mar 2025

AdTech God Podcast: "The Refresh"—Grant Parker on the New Innovid & Mediaocean Merger

In this episode, AdTechGod joins Grant Parker to dive into the strategy behind the Innovid brand launch.

Beet.TV

18 Mar 2025

With Flashtalking Merger, Innovid Rebrand Signals New Approach to Independent Ad-Serving

A behind-the-scenes interview with Aaron Goldman on the thought process behind selecting the brand identity "Innovid".

Aaron Goldman

17 Mar 2025

The new Innovid: rooted in innovation, intelligence, and independence

Discover how our new branding evokes combined legacy and future opportunity.

Zvika Netter

13 Feb 2025

Control, Choice, Convergence: Empowering Advertisers in a Complex Ecosystem

CEO Zvika Netter highlights how the acquisition of Innovid ushers in a transformative era for the ad tech ecosystem.

Trace Rutland

10 Feb 2025

Big Data + Panel: Advanced currency innovations unlock consumer insights

Trace Rutland, VP, CPG Vertical Sales, breaks down how brands can benefit from the transformation of converged TV measurement.

The Drum

24 Jan 2025

What will it take for CTV ad spend to overtake Linear?

Spoiler alert from CMO Aaron Goldman: it’s about money spent, not time spent.

Insights

Zero-click search and the negative-1 moment of truth

Podcast: Inside Mediaocean’s Vision for AI and Ad Tech

CTV By the Numbers: Growth, Gaps, and What Marketers Can't Ignore (Infographic)

Most recent

"This Could Have Been an Email #TACHBAE" campaign selected as finalist for Digiday's Media Buying & Planning Awards

"This Could Have Been an Email #TACHBAE" campaign selected as finalist for Digiday's Media Buying & Planning Awards

Unpacking the New Innovid: Bill Wise & Grant Parker at Marketecture Live

Unpacking the New Innovid: Bill Wise & Grant Parker at Marketecture Live

Laying The Tracks For TV’s Future: Bill Wise On The Rise Of Mediaocean + Innovid

Laying The Tracks For TV’s Future: Bill Wise On The Rise Of Mediaocean + Innovid

AdTech God Podcast: "The Refresh"—Grant Parker on the New Innovid & Mediaocean Merger

AdTech God Podcast: "The Refresh"—Grant Parker on the New Innovid & Mediaocean Merger

With Flashtalking Merger, Innovid Rebrand Signals New Approach to Independent Ad-Serving

With Flashtalking Merger, Innovid Rebrand Signals New Approach to Independent Ad-Serving

The new Innovid: rooted in innovation, intelligence, and independence

The new Innovid: rooted in innovation, intelligence, and independence

Control, Choice, Convergence: Empowering Advertisers in a Complex Ecosystem

Control, Choice, Convergence: Empowering Advertisers in a Complex Ecosystem

Big Data + Panel: Advanced currency innovations unlock consumer insights

Big Data + Panel: Advanced currency innovations unlock consumer insights

What will it take for CTV ad spend to overtake Linear?

What will it take for CTV ad spend to overtake Linear?

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