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Read as Rachel Lyall, director of marketing EMEA & APAC at Mediaocean, shares her advice to maximize holiday campaign impact.
Read as CMO Aaron Goldman weighs in on the impact of Paramount SkyDance merger and the potential for new advertising and media formats.
Listen as Ramsey McGrory traces the path to Mediaocean on this podcast interview with Martin Kihn.
Read about key insights on the most important consumer technology and media trend marketers are watching for H2 2024 according to our recent report.
Read about what consumer trends to watch for in H2 based on research from our 2024 H2 Market Report.
The shift of advertising budgets from linear TV to CTV reflects the most significant consumer behavior this year.
Learn about the most important consumer trends to look for in H2 by reading insights on our report.
