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Summer of Sport

Watch the event

In this webinar, Mediaocean shares highlights from our Summer of Sport report, and we hear from industry experts across TV and social. 

Watch as our panel explores:

  • The challenges for marketers ahead of the Summer of Sport

  • The opportunities for advertisers with hybrid sporting events

  • Practical tips and strategies to reach your audience

Summer of Sport Report

This summer, there are so many new opportunities for engaging sports fans at home through digital channels. An omnichannel approach combined with better instincts for reactive marketing greatly increase your odds of winning the season.

Download the report and learn more about:

  • Strategies for reaching your audience and capturing their attention
  • How to train yourself to find those special “in-the-moment” moments during live sporting events
  • How the best marketers always manage to wow the crowds
Download the report
Summer of Sport report image
Summer of Sport report image

UEFA EURO 2021

11th June - 11th July

The 2021 UEFA European football championship

Wimbledon

28th June - 11th July

The most prestigious and oldest tennis tournament in the world.

Summer Games

23rd July - 8th August

Major international multi-sport event normally held once every four years.

Explore more Summer of Sport content

Aaron Goldman
05 Jul 2021

Euro 2020: A giant leap into omnichannel interaction

Why the changing viewing habits for the football tournament require a new approach from broadcasters and advertisers.
Euros, Sports Marketing, Omnichannel, Summer of Sport
summerofsport
Stuart Smith
02 Jul 2021

Summer of Sport: How to engage audiences at home

Nimble marketers, always tuned to the moment, realise it’s never too late to launch or invent an effective campaign.
Sports Marketing, Summer of Sport
Family watching TV
Paul Skeldon
03 Jun 2021

40% of European sports fans set to follow the Euros with multi-screening reaching a peak

Mediaocean partnered with GWI to launch new research on how changes in engagement are set to give fans of the Euros the full experience.
Euros, TikTok, Summer of Sport

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