Bill Wise
CEOBill Wise is the co-founder and CEO of Mediaocean. Since MediaBank and Donovan Data Systems merged to form Mediaocean, Bill has spent over a decade unleashing the potential of innovative advertising infrastructure coupled with cutting-edge ad tech. Under Bill’s leadership, Mediaocean has acquired 12 companies, including 4C in 2020and Flashtalking in 2021, along with Drishyam AI and Imposium in 2022. Mediaocean now stands ready to power the future of the advertising ecosystem with technology solutions that empower brands and agencies to deliver impactful omnichannel marketing experiences.
Prior to Mediaocean and MediaBank, Bill served as an executive at Yahoo, overseeing global advertising platforms – a role he entered following the acquisition of Right Media,where he was President. Bill’s other executive leadership positions have driven success at companies including DoubleClick, MaxOnline, and Ask, which became part of IAC Advertising Solutions.
Bill is currently on the board of directors of the Ad Council and the Centre for Social Innovation. He is also chairman of MediaWallah and an avid angel investor through Click Ventures. Ranked him as a top digital professional four times by Business Insider, Bill was also listed among Goldman Sachs’ 100 Most Intriguing Entrepreneurs, and named Ernst & Young Entrepreneur of the Year in Technology. Bill is a CPA and holds a BS in accounting and business from the University at Albany.
