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If 2020 has taught us anything, it’s that predictions are futile. And yet, some trends did prove durable through the chaos.
Mediaocean's Chief Partnerships Officer discusses how converged TV can't support the hefty ad tech fees that characterize open web digital.
Watch Chief Commercial Officer Ramsey McGrory discuss closed ecosystems' use of first-party data and how retail media sellers follow suit.
CCO Drew Kane discusses the launch of new tools to bring further efficiencies to the automation of ad sales.
CMO Aaron Goldman takes a deeper look at the growth of TikTok and how marketers should be taking notice.
