Beet.TV Leadership Summit
Wednesday, January 5
Live streamed during CES
12-4pm PST
The new reality and emerging state of converged TV+ video in 2022 was the subject of a virtual leadership summit comprising a series of panels and keynote addresses led by moderator Jon Watts on these topics:
- Audiences: Strategies for identity resolution and media planning
- Creative: How to develop and manage assets across channels
- Social: What's happening with platforms and investment in video
- Measurement: Where we are with cross-channel currency, brand safety, and attribution
See the detailed agenda below and register to watch the recording on demand.
12–4pm PST: Beet.TV Program Agenda
12:00-12:10 Jon Watts, Executive Director, The Project X Institute
12:10-12:30 Rishad Tobaccowala, Author and Futurist
12:30-12:45 Sir Martin Sorrell, Executive Chairman, S4 Capital
12:45-1:00 Doug Rozen, CEO, dentsu Media
1:00-1:20 Doug Rozen, CEO, dentsu Media
Sarah Personette, Chief Customer Officer, Twitter
1:20-1:30 Break
1:30-1:50 Michael Law, CEO, Carat US
Melissa Grady, CMO, Cadillac
1:50-2:10 Chrissie Hanson, Global Chief Strategy Officer, OMD
2:10-2:25 Jason Dailey, Director, Head of Agency, Facebook
2:25-2:35 Break
2:35-2:50 John Lee, Chief Data Officer, NBCUniversal Media
2:50-3:30. Dan Aversano, SVP, Data, Analytics & Advanced Advertising at Univision
Jo Kinsella, President, TVSquared
Andre Swanston, SVP, Media & Entertainment Vertical, TransUnion
3:30-3:45 Kevin Lemberg, Head of Partnerships, Comcast Technology Solutions
3:45-4:00 Illianna Acosta, Channel Sales Manager, Ad Tech Partners, LinkedIn
Jessy Jacques, Partner Manager, LMS Channel Sales, LinkedIn
