2021 Gartner Magic Quadrant for Ad Tech

Company

Diversity, equity, and inclusion

Careers

Newsroom

Contact

Platform

Ad Tech

Innovid

Protected by Mediaocean

Ad Infrastructure

Prisma Media

Prisma Finance

Prisma Production

Partner Network

Education

Resources

Events

Articles

Insights

Reports

Creative Showcase

Press coverage

Support

Mediaocean Academy

Company

Mediaocean powers the future of the advertising ecosystem with AI.

Diversity, equity, and inclusion

Diversity of thought and experience makes us stronger.

Careers

Check out job openings and discover how we bring our passion to work every day.

Newsroom

Read official press releases and announcements.

Contact

We want to hear from you!

Platform

The foundational partner for omnichannel advertising, providing seamless orchestration across channels, formats, and devices

Ad Tech

Ad serving, creative personalization, and activation across digital, social, and CTV Innovid Protected by Mediaocean

Ad Infrastructure

Advanced, AI-driven media buying, optimization, and execution Prisma Media Prisma Finance Prisma Production

Partner Network

Direct, in-platform access to trusted providers across the media ecosystem

Education

Learn about self-certification courses and live training programs from Mediaocean education.

Resources

Thought leadership, industry insights, reports and more covering all things omnichannel advertising

Events

Upcoming webinars and events as well as past recordings

Articles

Industry publications featuring bylines from Mediaocean leaders

Insights

Updates, blog posts, and other tidbits from our team

Reports

White papers and industry reports covering the latest trends

Creative Showcase

Impactful results from clients leveraging Innovid

Press coverage

Industry publications featuring Mediaocean and our leaders

Support

Task-level eLearning and quick learning articles, on-demand webinars, and technical content

Mediaocean Academy

Expert instructor-led training and flexible self-paced learning

Gartner names Mediaocean a Leader

Mediaocean was recognized for its ability to execute and completeness of vision in the 2021 Magic Quadrant for Ad Tech. Mediaocean was also named a Gartner Peer Insights Customers' Choice for Ad Tech in February 2021, one of only three companies to receive that distinction.

Gartner defines the Ad Tech market as “technology for managing digital advertising across channels, including display, video, OTT/CTV, mobile, social and search with functions for targeting, campaign design, media buying, analysis, optimization and automation."

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"Mediaocean is a very easy-to-use tool. It gives me great insights to help run my business and find new audiences. It has helped us increase our ROI."

- Gartner Peer Insights review

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Explore the 2021 Magic Quadrant for Ad Tech and discover Mediaocean's assessment by Gartner on Ability to Execute and Completeness of Vision.

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Gartner, Magic Quadrant for Ad Tech, Andrew Frank, Eric Schmitt, Adriel Tey, Asa Mazor-Freedman, 25th October 2021.

Gartner Peer Insights ‘Voice of the Customer’: Ad Tech PEERS Published 5 February 2021

This graphic was published by Gartner, Inc. as part of a larger research document and should be evaluated in the context of the entire document. The Gartner document is available upon request from Mediaocean.

Gartner Peer Insights Customers’ Choice constitute the subjective opinions of individual end-user reviews, ratings, and data applied against a documented methodology; they neither represent the views of, nor constitute an endorsement by, Gartner or its affiliates.

Gartner does not endorse any vendor, product or service depicted in its research publications, and does not advise technology users to select only those vendors with the highest ratings or other designation. Gartner research publications consist of the opinions of Gartner’s research organization and should not be construed as statements of fact. Gartner disclaims all warranties, expressed or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose.

2021 Gartner® Magic Quadrant™ for Ad Tech

Gartner names Mediaocean a Leader

"Mediaocean is a very easy-to-use tool. It gives me great insights to help run my business and find new audiences. It has helped us increase our ROI."

Read the report

Gartner and Magic Quadrant are registered trademarks of Gartner, Inc. and/or its affiliates in the U.S. and internationally and are used herein with permission. All rights reserved.

This graphic was published by Gartner, Inc. as part of a larger research document and should be evaluated in the context of the entire document. The Gartner document is available upon request from Mediaocean.

Gartner Peer Insights Customers’ Choice constitute the subjective opinions of individual end-user reviews, ratings, and data applied against a documented methodology; they neither represent the views of, nor constitute an endorsement by, Gartner or its affiliates.

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