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The Mediaocean Current:
2024 H2 Advertising Research

Join our webinar for an exclusive first look at our 2024 H2 Advertising Research Report, featuring W Media analyst Karsten Weide delving into data gathered from 1,200+ brands, agencies, media companies, and tech platforms.

Deborah Wahl, Forbes CMO Hall of Fame member, former SVP and CMO of General Motors, and current member of Mediaocean's Board of Directors joins the conversation as well.

We will explore the impact of macroeconomic conditions on advertising spending, key consumer trends such as Connected TV (CTV) and streaming, use cases for generative AI, crucial investment priorities, insights into ad verification, and more.

Watch on-demand
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Woman on phone

Speakers

Deborah Wahl
Forbes Hall of Fame CMO
Deborah Wahl
Forbes Hall of Fame CMO
Karsten Weide headshot
Karsten Weide
Principal and Chief Analyst, W Media Research
Karsten Weide headshot
Karsten Weide
Principal and Chief Analyst, W Media Research
Deborah Wahl
Forbes Hall of Fame CMO
Deborah Wahl
Forbes Hall of Fame CMO
Karsten Weide headshot
Karsten Weide
Principal and Chief Analyst, W Media Research
Karsten Weide headshot
Karsten Weide
Principal and Chief Analyst, W Media Research

Watch on-demand

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