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The Mediaocean Current: Omnichannel Transformation

What does “omnichannel” mean today in the context of consumer behavior and marketing strategy? And what are the best ways to transform advertising accordingly? 

Clearly, it no longer makes sense to rely on siloed campaigns covering TV, print, digital, search, social, OOH, and other channels. 

Learn about how to engage with high-value customer prospects by taking an omnichannel approach that is audience-based, media neutral, and infused with holistic data. 

Watch the recording

Speakers

Stephanie Dorman
Stephanie Dorman
Chief Customer Officer, Mediaocean
Stephanie Dorman
Stephanie Dorman
Chief Customer Officer, Mediaocean
Perianne Grignon
VP Strategy, Mediaocean
Perianne Grignon
VP Strategy, Mediaocean
Drew Kane
Drew Kane
Chief Transformation Officer, Mediaocean
Drew Kane
Drew Kane
Chief Transformation Officer, Mediaocean
Nikhil Lai
Senior Analyst, Performance Marketing, Forrester Research
Nikhil Lai
Senior Analyst, Performance Marketing, Forrester Research
Kirsten Maurer (Host)
SVP Brand Marketing & Design, Mediaocean
Kirsten Maurer (Host)
SVP Brand Marketing & Design, Mediaocean
John Nardone
President, Mediaocean
John Nardone
President, Mediaocean
Stephanie Dorman
Stephanie Dorman
Chief Customer Officer, Mediaocean
Stephanie Dorman
Stephanie Dorman
Chief Customer Officer, Mediaocean
Perianne Grignon
VP Strategy, Mediaocean
Perianne Grignon
VP Strategy, Mediaocean
Drew Kane
Drew Kane
Chief Transformation Officer, Mediaocean
Drew Kane
Drew Kane
Chief Transformation Officer, Mediaocean
Nikhil Lai
Senior Analyst, Performance Marketing, Forrester Research
Nikhil Lai
Senior Analyst, Performance Marketing, Forrester Research
Kirsten Maurer (Host)
SVP Brand Marketing & Design, Mediaocean
Kirsten Maurer (Host)
SVP Brand Marketing & Design, Mediaocean
John Nardone
President, Mediaocean
John Nardone
President, Mediaocean

Watch now

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