The Mediaocean Current: Social Personalization at Scale

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Social media is deeply personal for consumers. For brands to stay ahead of the competition within paid social strategies, they need to make content feel personal. But how can that happen at scale? Hear from some of the savviest leaders about how they’re personalizing social media effectively and get inspiration for how to enhance and optimize your own marketing.

Watch the recording

00:00 David Berkowitz, SVP, Corporate Marketing & Communications, Mediaocean

05:34 Megan Gall, VP, Social Strategy, Mediaocean

18:35 Leo Morejon, Marketing Leadership, Sr. Manager and Head of Social, Applegate

32:18 Nicole Weltman, Head of Social, Taco Bell

55:30   Amanda Garant Weltman (Moderator), VP, Managing Partner, Global Head of Social, GroupM
  Leo Morejon, Marketing Leadership, Sr. Manager and Head of Social, Applegate
  Nicole Weltman, Head of Social, Taco Bell