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Insights

Featured

Aaron Goldman
24 Apr 2025

#GoPrisma for a Modern Advertising World

Today we’re reintroducing Prisma to the world as Mediaocean’s consolidated brand for advertising infrastructure.
prisma logo
Innovid
09 Apr 2025

Innovid’s Feature Beat: New Tools to Make CTV Ads Even More Engaging, Shoppable, & Scalable

Innovid’s latest feature enhancements empower brands to scale CTV creative impact & drive performance.
Innovid
Aaron Goldman
17 Mar 2025

The new Innovid: rooted in innovation, intelligence, and independence

Discover how our new branding evokes combined legacy and future opportunity.

Most recent

Man using phone
Mediaocean Team
05 Jun 2018

Kraft Heinz syncs digital and TV ads to lift engagement

Kraft Heinz maximizes reach among their key target audience by syncing Facebook ads to commercials.
Dog running through field
Mediaocean Team
23 Feb 2018

Guide Dogs charity increases sponsorships and ROI with affinities

Guide Dogs charity partners with media agency, MC&C, to uncover relevant, highly engaged audiences resulting in ROI.
Man using phone while holding an umbrella
Mediaocean Team
18 Oct 2017

OVO Energy syncs Facebook ads to weather moments to amplify conversions

OVO Energy and Merkle | Periscopix sync Facebook ads with real-time weather data to increase their conversion rate at a much cheaper cost-per-acquisiton.
woman opening bottle at her desk
Mediaocean Team
02 Oct 2017

Worldwide beverage company streamlines reporting and marketing workflow with global planning tool

The agency group replaced their manual reporting process with an automated data feed, saving hundreds of hours each reporting cycle with 100% accuracy.
Man working on laptop
Mediaocean Team
22 Aug 2017

Ubisoft saves time and effort leveraging Mediaocean global planning tool

Media Intelligence tool enables faster, data-based decision making by restoring 86% of time previously spent on manual reporting tasks.
Person watching show on phone
Mediaocean Team
25 Jul 2017

MTV increases awareness syncing Snapchat ads to TV commercials

PHD, MTV’s media agency, wanted to reach the most relevant audience by targeting fans of similar MTV shows.
Woman on computer
Mediaocean Team
07 Jun 2017

Booyah drives full-funnel performance with Pinterest audiences

Booyah leverages Pinterest audiences to reach upper-funnel KPIs.
Phone showing Von tweet
Mediaocean Team
26 Apr 2017

Old Spice sees sales spike with social sync

Mediaocean was deployed to deliver bespoke GIFs for each big-play moment, when NFL fans are most likely to turn their attention to social media.
Friends watching TV
Mediaocean Team
05 Apr 2017

Social engagement drives TV tune-in

A major broadcast television network found social engagement positively impacts tune-in using affinities.

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