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Insights

Featured

Innovid
18 Jul 2025

CTV By the Numbers: Growth, Gaps, and What Marketers Can't Ignore (Infographic)

Data from Mediaocean’s H2 Market Report & Innovid’s 2025 Benchmarks reveals what marketers want most in H2 2025.
Innovid
Marketecture
14 Jul 2025

Podcast: Ramsey McGrory on Reshaping Prisma and the Future of TV Ad Infrastructure

Ramsey McGrory joins Ari Paparo to discuss how Mediaocean is evolving its platform.
Innovid Team
13 Jun 2025

Unlocking Greater Performance: Innovid x Meta

Read about how Innovid solutions support Meta’s advancements within our own Social Ads Management platform.
Innovid

Most recent

Mediaocean Team
16 Sep 2019

Mediaocean continues to expand in Asia-Pacific with acquisitions of Zanthuu and PIN systems

Strategic acquisitions extend Mediaocean's ability to deliver global cross media planning and buying capabilities to global clients
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Mediaocean Team
09 Sep 2019

Mediaocean and ProVantageX create unique partnership to bring seamless automation to local TV buying and selling

Next phase to move the local TV buying industry towards more modern approach while maintaining historical needs of the buying.
moving data
Mediaocean Team
01 Sep 2019

WideOrbit and Mediaocean partner to automate local broadcast TV ad transactions

Companies to collaborate on simplifying broadcast spot ordering, avail proposal and response processes, saving ad buyers and sellers time and money.
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Mediaocean Team
27 Jun 2019

Mediaocean and Operative announce pilot for buyers and sellers

NBCUniversal participates in the first integrated end-to-end RFP and order process
bubbles in the ocean
Mediaocean Team
24 Jun 2019

Premium Media 360 and Mediaocean partner to automate in flight campaign validation for Broadcast

Premium Media 360 and Mediaocean partner to automate in flight campaign validation for broadcast
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Mediaocean Team
16 May 2019

Syncbak and Mediaocean simplify purchase of OTT for media buyers

Syncbak and Mediaocean partnership allows buyers to purchase premium OTT inventory using traditional linear workflows.
abstract data
Mediaocean Team
01 Apr 2019

Extreme Reach and Mediaocean provide error-proof video campaign delivery process for Zimmerman

Combination of media planning and buying with creative asset workflow results in significantly reduced labor-intensive tasks while increasing morale among agency teams
connecting data
Mediaocean Team
19 Jun 2018

Mediaocean and IBM partner to integrate blockchain across the media ecosystem

New blockchain consortium includes Kellogg, Kimberly-Clark, Pfizer And Unilever
abstract data
Mediaocean Team
13 Jun 2018

ITN Holdings and Mediaocean announce partnership to integrate ProvantageX for buy-sell automation

Partnership to further buy-sell automation for local broadcast TV, using elements of automated intelligence and data-infusion.

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