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Insights

Featured

Aaron Goldman
04 Aug 2025

Zero-click search and the negative-1 moment of truth

Will the rise of AI lead to the demise of search?
Tech Talks Daily
21 Jul 2025

Podcast: Inside Mediaocean’s Vision for AI and Ad Tech

Aaron Goldman joins Neil C. Hughes to discuss the future of advertising, search, and AI-native experiences.
Innovid
18 Jul 2025

CTV By the Numbers: Growth, Gaps, and What Marketers Can't Ignore (Infographic)

Data from Mediaocean’s H2 Market Report & Innovid’s 2025 Benchmarks reveals what marketers want most in H2 2025.
Innovid

Most recent

Abstract data
Adi Vinnakota & Sammy Ford
17 Aug 2020

Three brands that persevered in challenging economies

When times are uncertain, it’s natural to want to cut costs, but consumers need strong, empathetic, consistent ad experiences.
People on multiple devices
Mediaocean Marketing
16 Jul 2020

Why we're so excited about the combination of Mediaocean and 4C

Together, the combined companies are uniquely positioned to deliver on the requirements for future success.
Abstract handshake
Bill Wise
16 Jul 2020

Mediaocean to acquire 4C

A letter from Mediaocean's CEO Bill Wise on the exciting acquisition of industry leader - 4C.
Shopping with mask
Mediaocean Marketing
24 Jun 2020

Three ways marketers have become agile during COVID-19

Throughout the first weeks of COVID, we’re seeing the positive results of agility and flexibility – it’s agile on a whole new level.
Juneteenth freedom day
Bill Wise
17 Jun 2020

A message on Juneteeth and Friday closure

CEO Bill Wise announces Juneteeth company closure and commitments to inclusivity and understanding.
Guy on three different devices
Fraser Woollard
16 Jun 2020

The 2020 upfronts will require a different kind of playbook

TV buyers and sellers are facing the most unpredictable upfronts season yet - fast and flexible is the only choice.
Woman shopping in mask
Fraser Woollard
29 May 2020

Acceleration of change - COVID-19'S lasting effect on the upfronts

Turmoil during 2020 upfronts season saw an acceleration of trends already in motion and an opportunity to lean into their benefits.
Man on phone
Ramsey McGrory
14 May 2020

Advertising as a media supply chain: three critical areas of improvement

Supply chain transparency requires connecting key data points to measure investment at scale.
Cordie DePascale
28 Apr 2020

Connect guest blog: PremiumMedia 360

How well you fare in a crisis – including this one – depends largely on how easily you can switch gears.

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