Trends

06 Jul 2021

Summer of sport

Mediaocean Team

06 Jul 2021

The best marketers and athletes have a lot in common, including improvement through practice, flexibility, and reliance on data for optimum performance. Our summer of sport webinar and companion report will improve your game.

Watch the event
25 May 2021

Webinar: Up close to the Upfronts

Mediaocean Team

25 May 2021

This past year has accelerated marketing and advertising innovation and shifted the way in which we consume media – including television and digital. Watch industry leaders discuss trends in the 2021 Upfronts, behind-the-scenes perspectives, and how omnichannel came into play with convergence across linear and streaming video.

View recording
23 Mar 2021

The Omnichannel Imperative

Mediaocean Team

23 Mar 2021

Watch the recording to see how today’s innovators are enabling transformation.

Ride the wave
01 Feb 2021

Watch: Blacks in Technology Discussion on Ad Tech and Mar Tech

Mediaocean Marketing

01 Feb 2021

Mediaocean partnered with BIT to for a session that explores the world of advertising and marketing technology.

Watch the webinar
16 Jul 2020

Why we're so excited about the combination of Mediaocean and 4C

Mediaocean Marketing

16 Jul 2020

Together, the combined companies are uniquely positioned to deliver on the requirements for future success.

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Advanced Television

21 May 2021

Lance Neuhauser on Advanced Television

Lance Neuhauser talks about Mediaocean's mission critical software proposition and what it means by 'omnichannel advertising'.

Internet Retailing

19 May 2021

Pinterest trials live streaming events from within its app

Pinterest adds live streaming tutorials to its app as it continues it rapid up-take of video engagement.

Mediaocean Team

19 May 2021

Canvas Worldwide sees efficiency gains working with Mediaocean

Canvas and Mediaocean collaborate to produce positive results, testifying the importance of tools that automate workflows for agencies contending with a fragmented market of media channels.

Michael Bürgi

11 May 2021

Media buying briefing: attention metrics vie for the industry’s, well, attention. Will it take root?

Digiday compiles data from research and measurement firms. highlighting Mediaocean advertiser data spend across Amazon, Facebook, Instagram, Linkedin, Pinterest, Snap, and Twitter.

Lara O'Reilly

11 May 2021

Apple just made a major hire on its ad-platforms team, and it's the latest sign of the company's growing advertising ambitions

CEO Bill Wise comments on Apple's latest hire and approach to digital advertising.

Terence Kawaja

11 May 2021

Prepare for the mother of all M&A booms

Luma Partners CEO Terence Kawaja comments on M&A trends, highlighting major investments in adtech such as the Vista Private Equity and Mediaocean acquisition.

Andy Plesser

10 May 2021

Innovation, determination and a business class upgrade

President Lance Neuhauser joins BeetTV President 's Andy Plesser on BeetCast - tune in as the pair cover the naming of 4C, music education, omnichannel marketing, innovation, and more.