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  • Don’t just manage your media, optimize it.

End-to-end workflow for omnichannel buying at scale

Standardized, not generic

Our experience with digital, traditional, and converged media means we can standardize end-to-end workflows across channels and buying methodologies while honoring the nuances and complexity of different media.

Risk mitigation

Our technology is trusted by enterprise brands and the world’s most innovative agencies to manage billions of dollars in media while maintaining the necessary compliance and controls.

Global scale

Our platform is used in more than 90 countries, providing an unparalleled level of consistency across hundreds of supply, data, and technology vendors worldwide.
Buyer workflow (Prisma/Spectra)

Media Management

Buyer workflow (Prisma/Spectra)

Manage your media with a single platform that integrates all buying methodologies across channels with a standardized workflow. Start with authorizations, RFPs, proposals, negotiations, allocations, and ordering. Manage stewardship, trafficking, and execution. And fine-tune campaigns through pacing, and reporting, optimization, and actualization. Third-party supply, data, and technology partners are integrated into the workflow to improve efficiency and reduce redundant work. Across digital or traditional, direct or programmatic, open web or walled gardens, employ consistent methods to maintain accountability.

DIVE INTO BUYER WORKFLOW
Seller workflow (Prisma for Sellers)

Media Management

Seller workflow (Prisma for Sellers)

Connect with buyers and unify the advertising sales workflow with automation, in-platform communication, and a seamless data flow. Facilitate proposal, rate, and deal management; order transactions; revenue reporting; invoice issuing; and reconciliation. Leverage robust capabilities for order management, including direct connections to buyer systems providing critical data throughout the media sales process and while buyers manage campaigns.

Social (Scope/FT)

Media Management

Social (Scope/Flashtalking)

As ad dollars continue to shift into social channels, creative and media management processes can become increasingly siloed and complex. Marketers require flexible and reliable data-based personalization and optimization levers to keep social audiences engaged. Combining technology from Flashtalking and Scope by 4C, Mediaocean offers a suite of social solutions that enable creative and marketing teams to simplify workflow and amplify performance.

Dive into Social
Converged TV optimization

Media Management

Converged TV optimization

Unify how you plan, buy, and measure premium video advertising across any device or platform, including  linear TV, connected TV, and digital video. Forecast reach based on strategic or Nielsen-based audiences, with unique and proprietary solutions like TV reach extension to  find missed, elusive audiences across video placements and hit campaign goals.

Flashtalking by Mediaocean

Flashtalking by Mediaocean

Primary ad serving, personalized creative, and advanced measurement

Maximize return on ad spend and accelerate speed-to-market with an innovative solution for end-to-end omnichannel campaign execution. Powerful creative tools and best-in-class targeting technology enable advertisers to deploy, verify, and measure sophisticated campaign strategies at scale. Free from media-buying conflicts, we provide unbiased, independent data measurement and integrate with an ever-expanding number of ecosystem partners to help to automate workflows and reduce manual errors. 

Dive into Flashtalking
+
Buyer workflow (Prisma/Spectra)

Media Management

Buyer workflow (Prisma/Spectra)

Manage your media with a single platform that integrates all buying methodologies across channels with a standardized workflow. Start with authorizations, RFPs, proposals, negotiations, allocations, and ordering. Manage stewardship, trafficking, and execution. And fine-tune campaigns through pacing, and reporting, optimization, and actualization. Third-party supply, data, and technology partners are integrated into the workflow to improve efficiency and reduce redundant work. Across digital or traditional, direct or programmatic, open web or walled gardens, employ consistent methods to maintain accountability.

DIVE INTO BUYER WORKFLOW
+
Seller workflow (Prisma for Sellers)

Media Management

Seller workflow (Prisma for Sellers)

Connect with buyers and unify the advertising sales workflow with automation, in-platform communication, and a seamless data flow. Facilitate proposal, rate, and deal management; order transactions; revenue reporting; invoice issuing; and reconciliation. Leverage robust capabilities for order management, including direct connections to buyer systems providing critical data throughout the media sales process and while buyers manage campaigns.

+
Social (Scope/FT)

Media Management

Social (Scope/Flashtalking)

As ad dollars continue to shift into social channels, creative and media management processes can become increasingly siloed and complex. Marketers require flexible and reliable data-based personalization and optimization levers to keep social audiences engaged. Combining technology from Flashtalking and Scope by 4C, Mediaocean offers a suite of social solutions that enable creative and marketing teams to simplify workflow and amplify performance.

Dive into Social
+
Converged TV optimization

Media Management

Converged TV optimization

Unify how you plan, buy, and measure premium video advertising across any device or platform, including  linear TV, connected TV, and digital video. Forecast reach based on strategic or Nielsen-based audiences, with unique and proprietary solutions like TV reach extension to  find missed, elusive audiences across video placements and hit campaign goals.

+
Flashtalking by Mediaocean

Flashtalking by Mediaocean

Primary ad serving, personalized creative, and advanced measurement

Maximize return on ad spend and accelerate speed-to-market with an innovative solution for end-to-end omnichannel campaign execution. Powerful creative tools and best-in-class targeting technology enable advertisers to deploy, verify, and measure sophisticated campaign strategies at scale. Free from media-buying conflicts, we provide unbiased, independent data measurement and integrate with an ever-expanding number of ecosystem partners to help to automate workflows and reduce manual errors. 

Dive into Flashtalking

Explore more solutions

Media Intelligence

Critical data surfaced where and when it matters most
Uncover insights

Media Finance

Transparency and controls to streamline billing operations
Mitigate risk

Partners

Integrated across the media ecosystem
Explore connections

Case studies

advertising
Mediaocean Team
01 Aug 2022

Telecom brand targets key audiences across global markets

The brand needed an experienced partner with an understanding of how to localize within four main markets – US, Australia, Malaysia, and India – and develop a strategy to drive higher sales.
logo
Case studies
Social Advertising
Mediaocean Team
21 Jun 2022

Global airline boosts flight searches by leveraging SA360 integration

Challenged to think outside the box, Wavemaker’s precision team began by integrating Search Ads 360 with Mediaocean’s Social ads management.
logo
Case studies
Social Ads, search, travel
People watching TV
Mediaocean Team
19 May 2021

Canvas Worldwide sees efficiency gains working with Mediaocean

Canvas and Mediaocean collaborate to produce positive results, testifying the importance of tools that automate workflows for agencies contending with a fragmented market of media channels.
Case studies
Closed ecosystems, Agencies, Creative Hub

Ready to take the omnichannel leap?

Optimize your media campaigns with end-to-end workflow across media types and channels.

Request a demo

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